Say goodbye to one-size-fits-all digital marketing.
We specialize in personalized digital marketing for local businesses, with a focus on local search, review marketing, paid advertising and social media. It’s not just a plan; it’s a partnership that puts your local business or multi-location brand on the map.
RevLocal offers personalized digital marketing services tailored to both local businesses and multi-location brands. Their range of services includes local search marketing, paid advertising, review marketing, reputation management, and social media strategies.
With a focus on local search marketing, RevLocal utilizes Google algorithms to help businesses rank higher in online searches, while their proprietary review marketing dashboard assists in managing online reputation through prompt responses to reviews.
Their paid advertising services aim to boost brand awareness, online conversions, and leads across various platforms and devices. Social media marketing solutions are designed to enhance online presence by creating engaging content across platforms, capitalizing on the wide usage of social media by local businesses.
RevLocal also emphasizes the importance of having a well-designed and SEO-optimized website. They provide customized websites that adhere to industry best practices, ensuring businesses appear prominently in relevant searches. Their SEO expertise further helps clients achieve higher rankings in search results, converting website traffic into customers.
Building for the future
RevLocal faced a series of challenges while developing their next-generation Marketing Platform, aimed at better serving their small-business clients. To overcome these hurdles, RevLocal partnered with augustwenty, employing industry best practices and strategic solutions.
The challenges encompassed enhancing the existing development platform to cater to the unique needs of small-business clients while transitioning from a "doing it for the client" approach to a collaborative "doing it with the client" model. This transition aimed to reduce administrative tasks for strategists, thereby enabling them to focus on portfolio management. Additionally, RevLocal wanted to improve client interaction, retention, and communication, all while ensuring security, optimizing infrastructure, and delivering high-performance applications.
To address these challenges, the team integrated suitable technologies into their existing framework, emphasizing scalability, reliability, and durability. The lack of client-accessible online payment options was recognized as a critical concern and was subsequently prioritized for resolution. By successfully tackling these issues, RevLocal aimed to streamline the marketing experience for their clients and empower them to manage their accounts effectively.
The solution involved the development of the Marketing Platform—a comprehensive tool that allows clients to manage various aspects of their business locations autonomously. This ranges from handling billing and business hours to selecting images for marketing campaigns. The platform also provides insightful metrics, including ad interactions, business reviews, and social media engagement, enabling clients to make well-informed decisions to optimize their marketing strategies.
Ultimately, this solution showcased the value of RevLocal's partnership, fostering client trust, expanding market reach, and promoting business growth. By adhering to best practices and innovative strategies, RevLocal successfully overcame its software development challenges and created a solution that empowers clients while enhancing their overall marketing experience.
planning for the future
The future of RevLocal and their Marketing Platform is endless and open to innovation. The plarform is a way to allow RevLocal and it’s customers to continually stay connected and growing. We are excited to see what the Marketing Platform becomes and the endless array of ideas RevLocal and it’s customers will think of next.